"DX King-Ohger" from "Ohsama Sentai King-Ohger" is now available! The first robot in the history of the Super Sentai series, more than 20 joints of the whole body is movable in the most number of combined!
You can pose him in a variety of action poses.
*Linked contents may be available only in Japanese
Transformation and purification items "Transformation Skymirage" from "The Sky Expands!Pretty Cure" is now available!
When the Skytone is set in the main body of the Sky Mirage, a light animation starts inside the sphere!
You can play with each transformation and purification technique.
*Linked contents may be available only in Japanese
From "Kamen Rider Geets" comes the "Transformation Belt DX Designer Driver"! By replacing the Rider Core ID and raise buckle, you can transform into 10 different forms!
In addition, the belt's rotating gimmick allows you to enjoy revolve-on transformation play, making this a fun-filled transformation belt.
*Linked contents may be available only in Japanese
See you in the Tamaverse!
For the first time in the Tamagotchi series, Tamagotchi is eqipped with Wi-Fi!
Let's meet the unique Tamagotchi characters called raised by users around the world in the Tamaverse, the metaverse of Tamagotchi world.
Tamagotchi will grow variously depending on how you raise them such as feeding and cleaning! Let's raise your own Tamagotchi having various looks and characters!
*Linked contents may be available only in Japanese
From "Ultraman Blazer" comes "Electric Light Transformation DX Blazer Breath", which includes a transformation item and two types of blazer stones!
The rotating light-emitting gimmick using seven full-color LEDs allows you to enjoy a completely new type of transformation!
*Linked contents may be available only in Japanese
*Linked contents may be available only in Japanese
HERO TOYS
Tamagotchi
NARIKIRI WORLD
SOFVI WORLD
それいけ!アンパンマン
FEATURED ITEMS
Tsurigumi Series
Flat Gashapon
King-Ohger Costumes
Sand Land Special Booth
ONE PIECE CARD GAME
Bathe in Entertainment
Ichiban Kuji
BANPRESTO
Chogokin series
PLASTIC MODELS
MIRAI Creation
YouTube Official Channel
Toy Award Winning Products